We take privacy of your information very seriously, thus we recognise that Privacy, Security and Cookies are of the major concerns to our customers and partners. This Privacy and Cookie Policy includes following Parts: PREAMBLE, DATA, SECURITY, COOKIES and GENERAL, and applies between you, the User of and Purecare Limited t/a Zen Healthcare the operator of This Privacy and Cookie Policy applies to our users in regards to any and all Data collected by us or provided by User in relation to your use of the Website.

Please read this Privacy and Cookie Policy carefully.

Definitions and interpretation

In this Privacy and Cookie Policy, the following definitions are used:

Datacollectively all information that you submit to us via the Website. This definition incorporates, where applicable, the definitions provided in the Data Protection Act 1998;
Cookiesa small text file placed on your computer by when you visit certain parts of the Website and/or when you use certain features of the Website. Details of the cookies used by are set out in the clause below (Cookies);, we or usPurecare Limited t/a Zen Healthcare as the operator of the Online Pharmacy service, a company incorporated and registered in England and Wales with company registration number 09329216 and registered office at 53 Beauchamp Place, London, England, SW3 1NY United Kingdom. UK registered VAT number is 20 0143 681;

Other regulated service providers who may operate through from time to time.


UK and EU Cookie Lawthe Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended by the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011;
User or youany third party that accesses the Website and is not either (i) employed by us and acting in the course of their employment or (ii) engaged as a consultant or otherwise providing services to us and accessing the Website in connection with the provision of such services; and
Websitethe website that you are currently using,, mobile applications and any sub-domains of this site unless expressly excluded by their own terms and conditions.

In this Privacy and Cookie Policy, unless the context requires a different interpretation:

    • the singular includes the plural and vice versa;
    • references to sub-clauses, clauses in this Privacy and Cookie Policy;
    • a reference to a person includes firms, companies, government entities, trusts and partnerships;
    • “including” is understood to mean “including without limitation”;
    • reference to any statutory provision includes any modification or amendment of it;
    • the headings and sub-headings shall not affect the content of this Privacy and Cookie Policy.

Scope of this Privacy and Cookie Policy

This Privacy and Cookie Policy applies only to the actions of and Users with respect to It does not extend to any websites that can be accessed from including, but not limited to, any links we may provide to social media websites.


 Data collected

We may collect the following Data, which includes personal Data, from you: Name, Date of Birth, Gender, Contact Information, including email addresses and telephone numbers, Demographic information such as post code, preferences and interests, Financial information such as credit / debit card numbers, in each case, in accordance with this Privacy and Cookie Policy.

How we use your Data

For purposes of the Data Protection Act 1998, Purecare Limited t/a Zen Healthcare are the “data controllers” and retain any Data submitted by you for 12 months. Unless we are obliged or permitted by law to do so, and subject to any third party disclosures specifically set out in this policy, your Data will not be disclosed to third parties. This does not include our affiliates and / or other companies within our group.

All personal Data is stored securely in accordance with the principles of the Data Protection Act 1998. For more details on security see the clause below (Security). Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons: internal record keeping; improvement of our products / services; transmission by email of promotional materials that may be of interest to you; contact for market research purposes which may be done using email, telephone, fax or mail. In addition, such information may be used to customise or update the Website; in each case, in accordance with this Privacy and Cookie Policy.

Data for managing your orders

Through our Content Management System (CMS), we may monitor and review communications between you, our partners in regards to our service. This process is necessary for the purposes of ensuring that your orders are managed efficiently by us and pharmacist and our customer service team, in accordance to the terms and conditions for each party.

Accessing your own Data

You have the right to ask for a copy of any of your personal Data held by us (where such Data is held).

 Controlling use of your Data

Wherever you are required to submit Data, you will be given options to restrict our use of that Data. This may include the following: use of Data for direct marketing purposes; and sharing Data with third parties.



Data security is of great importance to us and to protect your Data we have put in place suitable physical, electronic and managerial procedures to safeguard and secure Data collected via

If password access is required for certain parts of the Website, you are responsible for keeping this password confidential.

We endeavor to do our best to protect your personal Data. However, you acknowledge that the Internet is not a 100% secure medium for communication and, accordingly, we cannot guarantee the security of any information you send to us (or we send to you) via the Internet. We are not responsible for any damages which you, or others, may suffer as a result of the loss of confidentiality of such information.

 How we protect information

We adopt as much techniques to protect your information as we can. To this end all personal information stored by us is kept on a server in a secure environment. Secure Socket Layer (“SSL”) encryption technology is used for protection of information in transit for any sensitive transactions such as payments. We do not store or process your card details ourselves, they are processed and stored via one of our contracted third party service providers.

Only employees, our partners and any third party service providers who need the information to perform a specific job are granted access to personally identifiable information.

Storing your credit and debit card details

If you have elected to store your credit or debit card details with those details will appear automatically on the Payments page when you login and proceed to purchase a product with us. To ensure the security of your credit and debit card details we:

  • mask your credit or debit card number on the Payments page: only the last four digits of your credit or debit card number, the expiry date of that credit or debit card, the name (as it appears on the credit or debit card) and card type will be visible to you on the Payments page. Of course, we use all of your credit or debit card information to process your order but we do not display this information on the Payments page in order to ensure that no-one can accidentally see it.
  • require a CVV (card security) number: we will ask you to enter your CVV number even when using the stored card function.

If you would like to revise the credit and debit card details you have provided to us because you feel that what we currently have on record is incorrect, and/or you would like those details erased from our records, you can do so by contacting us.

Third party websites and services

We, from time to time, may employ the services of other parties for dealing with certain processes necessary for the operation of the Website. The providers of such services have access to certain personal Data provided by Users of Any Data used by such parties is used only to the extent required by them to perform the services that we request. Any use for other purposes is strictly prohibited. Furthermore, any Data that is processed by third parties will be processed within the terms of this Privacy and Cookie Policy and in accordance with the Data Protection Act 1998.

Links to other websites may, from time to time, provide links to other websites. We have no control over such websites and are not responsible for the content of these websites. This Privacy and Cookie Policy does not extend to your use of such websites. You are advised to read the Privacy and Cookie Policy or statement of other websites prior to using them.

Changes of business ownership and control

We may, from time to time, expand or reduce our business and this may involve the sale and/or the transfer of control of all or part of Data provided by Users will, where it is relevant to any part of our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this Privacy and Cookie Policy, be permitted to use the Data for the purposes for which it was originally supplied to us.

We may also disclose Data to a prospective purchaser of our business or any part of it. In the above instances, we will take steps with the aim of ensuring your privacy is protected

Transfers outside the European Economic Area

Data which we collect from you may be stored and processed in and transferred to countries outside of the European Economic Area (EEA). For example, this could occur if our servers are located in a country outside the EEA or one of our service providers is situated in a country outside the EEA. We also share information with our group companies, some of which are located outside the EEA. These countries may not have data protection laws equivalent to those in force in the EEA.

If we transfer Data outside the EEA in this way, we will take steps with the aim of ensuring that your privacy rights continue to be protected as outlined in this Privacy and Cookie Policy. You expressly agree to such transfers of Data.


Functionality of the Website

As was already mentioned above, to use all features and functions available on the Website, you may be required to submit certain Data. You may restrict your internet browser’s use of Cookies. For more information see the clause below (Cookies).


Cookie is a small text file placed on your computer by when you visit certain parts of the Website and/or when you use certain features of the Website. may place and access certain Cookies on your computer. uses Cookies to improve your experience of using the Website and to improve our services. has carefully chosen these Cookies and has taken steps to ensure that your privacy is protected and respected at all times. All Cookies used by are used in accordance with current UK and EU Cookie Law.

Before the Website places Cookies on your computer, you will be presented with a message bar requesting your consent to set those Cookies. By giving your consent to the placing of Cookies, you are enabling us to provide a better experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of the Website may not function fully or as intended. may place the following types of Cookies, please see below.

  • Purpose Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
  • Session cookies are stored in your computer’s memory for the length of your browsing session. They become inaccessible after the session has been inactive for a time and are automatically deleted from your computer when the browser is closed. They allow you to move from page to page without having to log-in repeatedly.

We use the following cookies on our website:

Cookie TypeCookie namePrivacy LevelExpiry period
Session CookieASP.NET_SessionIdlowSession
Session Cookie_RequestVerificationTokenmediumSession
User Support Chat CookieHtssEcommerce.customermedium1 year
Session Cookie / AuthHtssEcommerceCOMMERCE.AUTHHighSession
If remind me login / Auth CookieHtssEcommerceCOMMERCE.AUTHHigh1 month
Recently viewed products CookieHtssEcommerceCommerce.RecentlyViewedProductslow5 days
Compare Products CookieHtssEcommerce.CompareProductslow10 days
Social Media integration Cookie_atuvc


low2 years
Social Media integration Cookie_atuvslow30 minutes
Social media integration Cookie .addthis.comBt2low10 months
Social media integration Cookie .addthis.comDi2low2 years
Social media integration Cookie .addthis.comdtlow2 months
Social media integration Cookie .addthis.comloclow2 years
Social media integration Cookie .addthis.comSsc, ssh, sshs, uid, um, uvc, vclow2 years

If you use the buttons that allow you to share products and content with your friends via social networks like Twitter and Facebook, these companies may set a cookie on your computer memory

You can choose to enable or disable Cookies in your internet browser. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser.

You can choose to delete Cookies at any time; however you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalisation settings.

It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.

Disabling cookies

It is possible to opt out of cookies by disabling them via your browser’s cookie settings, but this may result in some parts of our website not functioning properly. For more information on disabling cookies, please contact us on

To opt out of cookies

It is possible to opt out of cookies by disabling them via the cookie settings in your internet browser. However, please be aware that doing so may result in some parts of our website not functioning properly and may prevent you submitting an order via our website.
Please note that cookies are computer specific and not website specific, so if you log on to a website from a different computer, the cookie settings on that computer will apply. The following links (from providers) will assist you on how to enable and disable cookies on your computer via your internet browser:

Microsoft Internet Explorer 6.0, 7.0, 8.0, 9.0
Mozilla Firefox
Google Chrome
Safari on OSX:

To find out how to opt out of behaviorally targeted advertising cookies, users based in the European Union should visit and users based in America should visit
For additional information on how to manage cookies, please click on the link:



You may not transfer any of your rights under this Privacy and Cookie Policy to any other person. We may transfer our rights under this Privacy and Cookie Policy where we reasonably believe your rights will not be affected.

If any court or competent authority finds that any provision of this Privacy and Cookie Policy (or part of any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent required, be deemed to be deleted, and the validity and enforceability of the other provisions of this Privacy and Cookie Policy will not be affected. Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed a waiver of that, or any other, right or remedy.

This Privacy and Cookie Policy is governed by and interpreted according to English law. All disputes arising under this Privacy and Cookie Policy are subject to the exclusive jurisdiction of the English courts.

Changes to this Privacy and Cookie Policy

We reserve the right to change this Privacy and Cookie Policy as we may deem necessary from time to time or as may be required by law. Any changes will be posted on the Website and you are deemed to have accepted the terms of the Privacy and Cookie Policy on your first use of the Website following the alterations.

You may contact by email at for more information or clarifications.